The influence of USA Today and the future of newspapers
Once jokingly referred to as McPaper, USA Today debuted 40 years ago. The national newspaper is known for its generous use of color, national weather maps and the brief length of its stories.
We’ll look at the impact USA Today has had on newspapers and the future of daily papers in today's changing media landscape.
- Rick Edmonds, media business analyst for the Poynter Institute
- Tim Franklin, senior associate dean and John M. Mutz Chair in Local News at Northwestern University's Medill School of Journalism
If you have a disability and experience difficulty accessing this content request an alternative format. Please specify the episode you would like to receive a transcript for.